Make and disrupt market trends to stay ahead of the competition

Marketing is more than just advertising and selling. It's about understanding your customers and finding innovative solutions to their problems. Whether you want to work for a charity, multinational or small business, you'll need to think creatively and critically to succeed.

Learn how to work in a fast-paced, dynamic industry where communication and collaboration are key. At Griffith, you'll discover how to identify and track market trends, delve into consumer behaviour, and develop tactics to stay ahead of your competition. You'll also learn how to break the rules, shattering conventions with forward-thinking strategies that transform markets and create new opportunities.

As part of your degree, you'll benefit from an emphasis on practical skills and knowledge, with the opportunity to undertake professional placements. This hands-on approach will help translate theory into practice, as well as allowing you to build your network, so you're ready to step straight into the workforce when you graduate.

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Why choose Griffith?

AACSB accredited

Our degrees are internationally recognised for excellence and outstanding business education.

BusinessPLUS

Develop the skills that employers want by participating in this program while you study.

Griffith Business Lab

Learn through hands-on consultancy work, masterclass sessions, and job-readiness events.

Business internships

Gain valuable hands-on industry experience and earn credit towards your degree through internships.

Frequently asked questions

Have questions about study? We've got all the answers.

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Many pathways

Entry and exit points explained

We offer a variety of graduation pathways to help students reach their academic goals. From undergraduate to postgraduate, our flexible pathways allow students to choose the best fit for their individual needs. With a range of specialisations and majors, students can tailor their studies to their interests and career aspirations. With our dedicated support services, we ensure that students have the resources they need to succeed.

Undergraduate

Bachelor

24 courses

Postgraduate

Graduate certificate

+4 courses

Graduate diploma

+4 courses

Masters

+14 courses

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