How to Facilitate Co-design
South Bank campus, Griffith University | |
9.30 am–4.30 pm ( AEST ) | |
General: $707 plus GST Student: $597 plus GST |
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Workshop Overview
With the emergence of more social platforms, voices are getting louder about what needs to change. As social marketers, we always listen ensuring these voices are at the centre of everything we do.
Co-design empowers people. It recognises people as the experts of their own experience. Co-design is a process that can be applied to learn what programs, products and services people want.
At Social Marketing @ Griffith, we build programs with people rather than for people. Every time we’ve applied co-design, we have generated voluntary behaviour change. Our programs have delivered the positive outcomes we intended to see. Our most recent behaviour change programs have:
- Reduced koala deaths from dog attacks by 40% and car strikes by 83%
- Stopped 200,000L of leaves from entering ACT waterways
- Increased adolescent knowledge about alcohol and drugs and increased their ability to refuse drinking
- Increased women’s enrolments in STEM programs at University
- Established community support for a plastic recycling system
Some of our partners we’ve recently co-designed for include:
In this one-day workshop we will take you through our co-design process. We will show you how to gather, analyse, and utilise consumer preferences to build better behaviour change programs, products and services.
What you will learn
- Understanding the co-design process
- How to apply the 7-step co-design process:
- Resourcing, Planning, Recruitment, Sensitising, Facilitation, Reflecting, and Building for Change
- How to effectively facilitate
- How to design programs with people, not for people
What you will achieve
By the end of this workshop, you'll be able to:
- Apply co-design insights to ensure you can deliver programs, products and services that people want
- Implement the 7-step co-design process
- Facilitate sessions to uncover new ideas
- Identify the strategies and actions your team should take
Who should attend
This workshop is for anyone interested in learning how to deliver changes that people want to see. This workshop is for people working in social enterprises, community organisations, non-profit organisations and government. Still unsure if that includes you?
Want to book a group?
We offer bespoke training and support. We can tailor our co-design workshop to suit your organisation’s needs to better help your team effectively facilitate co-design. Send us an email to start the conversation.
Meet your facilitator
Founding Director, Social Marketing @ Griffith
Sharyn's work in social marketing is testing current social marketing practice. Her mission is to build an evidence base to establish what works. She wants to be able to clearly tell social marketers what they should do to get sustained change.
Sharyn has applied co-design in all her work since 2015. Co-design sessions have been run in person and online to engage community at the outset of all of Sharyn’s project work and all her projects have achieved the intended outcomes.
Ready to register?
If you’re interested to learn how to co-design with people to deliver behaviour change programs, products and services they want, this workshop is for you. Select a date to book your spot.
More about Social Marketing @ Griffith
Contact details
socialmarketing@griffith.edu.au
Business 3 (N63)
Nathan campus, Griffith University
170 Kessels Rd
Nathan, Queensland, 4111
Australia
Centre Manager: 07 3735 4084
(Phone hours Tuesday to Thursday,
9.00am to 4.00pm)
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